Audience data · 200+ markets · Desktop, mobile and CTV

Audience data, built to carry weight.

Ready-made audience segments, delivered straight into the platforms your team already buys on.

No commitment · We reply within one business day

The catalogueCTV-readyCookieless

Global audience catalogue

Demographics · Purchase intent · Interests · Events
50bn+user profiles
4,100+audience segments
200+markets
3channels: desktop, mobile, CTV
ID types
Cookie · Mobile ID · CTV
Compliance
GDPR · CCPA · IAB TCF
AdformXandrLotame+ other DSPs
Available through

Adform Xandr Lotame and other leading DSPs and data platforms

Sample on request

Test the data before you commit

Delivered to your platform

Into the DSP or data platform you already use

Consent-based data

GDPR and CCPA compliant · IAB TCF partner data

Why buyers use Segment Bridge

One supplier. Every audience you plan for.

Stop stitching together data from a dozen vendors. Pick the audience, name the platform, and go live.

Scale

Reach across 200+ markets through one supplier, one contract and one contact.

Precision

Every segment has a clear definition and a named category, so you know exactly who you are buying.

Speed

Choose an audience, name your platform, and we deliver the segment straight to your seat.

50bn+

user profiles

4,100+

ready-made segments

200+

markets

3

channels: desktop, mobile, CTV

Figures refer to the catalogue supplied by our data partner.

How it works

From audience to campaign in three steps.

01

Choose

Pick from the catalogue by category and market, or describe the audience you need.

02

Request

Tell us the platform, markets and timing. Add lookalikes or CTV if you need them.

03

Go live

We deliver the segments to your seat and confirm when they are live.

Example request3 audiences
Auto intenders · in-marketAutomotive · UK, DESegment
Frequent business travellersTravel · UK, DE, PLSegment
Premium streaming householdsCTV · UKSegment
Add lookalike expansionFind more people like these audiences
Add CTV and mobile IDsReach the same people on TV and mobile
Browse by category

Audiences for every brief.

4,100+ segments across demographics, purchase intent, interests and events. Here are the categories buyers ask for most.

Automotive

In-market car buyers, lease-renewal windows, EV-curious drivers and fleet decision-makers.

Auto intendersEV interestLease renewalFleet buyers

Finance

Loan seekersInvestorsInsurance

Travel

Business travelHoliday plannersLuxury

Retail & FMCG

GroceryFashionBeauty

B2B

IT decision-makersSMB ownersFinance leaders

Test the data before you commit.

Tell us your market and audience. We will send a sample file so you can check it against your own data.

Working with us

Three ways to start.

One campaign or an ongoing supply. Pricing depends on markets, volume and platform.

Data sample

See the data before you buy

No commitment
Recommended

Campaign

For a single flight

On request
Best for agencies

Always-on

Ongoing supply

Volume pricing

No public discounts: we agree terms in a 15-minute call.

Questions buyers ask

Frequently asked questions

Where does the data come from?

Our data partner collects raw data about internet users through digital IDs across desktop, mobile and connected TV, and uses machine learning to match it across devices. Each segment in the catalogue has a named category and a clear definition, so you know exactly who you are buying.

Yes. The data is GDPR and CCPA compliant and is supplied by an IAB TCF partner. Do-Not-Track headers and opt-outs are respected. Our privacy page explains how anyone can opt out.

Segments are delivered through leading DSPs and data platforms, including Adform, Xandr and Lotame. Tell us where you buy and we will confirm the route.

Pricing depends on the audiences, markets, volume and platform. There are no public price lists or discounts: we agree terms in a short call.

Once we have confirmed your request and platform, we deliver the segments to your seat and tell you when they are live. Timing depends on the platform, and we confirm it with your request.

Yes. Alongside the ready-made catalogue we build custom and AI-driven segments to your brief. Describe the audience you need in the request form.

Get started

Request a data sample.

  1. 1
    Tell us what you needAudiences, markets and platform. Two minutes.
  2. 2
    We reply within one business dayA real person, not an autoresponder.
  3. 3
    Check the sampleTest it against your own data before you buy.
GDPR & CCPA compliant data IAB TCF partner data Opt-outs respected

What do you need?

Two minutes. No commitment.

Your details go only to our team. How we handle your data